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Coping with an unpredictable world

By Maths Stanser
General Manager, European Markets
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Whether it’s an unexpected election result or an extreme weather event, businesses are clearly operating in unpredictable times. More sophisticated risk management and scenario planning could be the antidotes to growing unpredictability.

Overview

Tracking uncertainty

Smaller companies are most vulnerable to periods of unpredictability. They may be more nimble and quicker to leverage opportunities, but they are typically less able to absorb shocks than large companies.

Cost of volatility

Delivering on promises

Creative preparation

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